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Phil Anderson
Commercialisation & Growth Consultant

A practical strategist and doer, Phil helps ventures move from idea to market traction—especially those with ambitious technologies and global potential.
With a career spanning startup leadership, international business development, and innovation advisory roles, Phil brings the experience and energy to unlock growth. He's been hands-on scaling hardware/software ventures, setting up operations, and helping Kiwi companies win on the world stage.
Phil thrives when working alongside passionate founders and technical teams—bringing innovation structure, momentum, and a clear commercial pathway.
What I Bring
Translating deeptech ideas into commercial offerings
Global business development and channel-building
Operational setup – manufacturing, supply chain, certification, customer support
Business model design (incl. recurring revenue)
Investor readiness and international go-to-market
Strategic facilitation and storytelling for traction
Sector Expertise
Infrastructure (Water/Wastewater)
Cleantech / Deeptech
Digital / Industry 4.0/ manufacturing
Subject/CI Product Expertise
New Product Design (software and hardware)
Business model innovation
Scaling manufacturing
International market entry
Strategy and innovation roadmap development (using tools like Playing to Win, Ten Types of Innovation, Google Design Sprint)
If your venture needs clarity, commercial momentum, or global reach—Phil brings the strategic edge and hands-on execution to help make it happen.
